What does it mean for a look to be “styled by Joe Zee”?

Let’s take a look in the latest issue of Elle, March 2010.

elle.com

Keira Knightley is featured in this month’s issue. Joe Zee styles her in 5 looks:

Look 1:

Vera Wang Dress
Vera Wang Skirt

Too matchy matchy? JZee found this “look” visiting Vera Wang in Soho.

Look 2:

Plunging Canary yellow Bottega Veneta cocktail gown. How much styling is there in this look? Keira–put this on! Styled.

Look 3:

Emporio Armani black dress
Vera Wang black tights
De Beers Jewelry
Chanel Pumps

Black on black on black–it’s hard to match black, except in this picture, Keira is in the dark, so it doesn’t matter. Let’s just pull a few things in black and make her wear them.

Look 4:

Chanel Dress
Chanel Wrap

Creative. Chanel & Chanel. Maybe there’s a theme? Vera & Vera. What next?

Look 5:

Marc Jacobs Tunic
Marc Jacobs Tights
De Beers Jewelry
Antonio Berardi Pumps

Ah, Marc & Marc.

De Beers for all jewelry. Not sure why Elle is so conservative in introducing looks from a mixture of brands–just always seems so lazy.

Perhaps with less brands, their readers can understand better? Not sure.

JZee was featured on 2 reality shows: Stylista (the one where people fight to be Anne Slowey’s assistant) and MTV’s the City, where JZee hires Olivia Palermo. Bad judgement–Stylista is just terrible, makes Elle the laughing stock of the fashion world. The City–why on earth would you ever hire Olivia Palermo?

Based on the mtv show, Joe Zee has his assistants do all the work in pulling looks. So perhaps it wasn’t him, but the looks seem pretty boring.

The boring taste has been pretty consistent issue after issue. It is the style that is recognized at 100% Elle (post JZee takeover).