tforia

New Michael Kors campaigns take place in a parking lot. I think last year, ads took place on a helicopter pad.

Hanging out at the Valet stand

What is it with transportation and Michael Kors? Appealing to the image of being always on the go? To the local mall? Or wherever there are a ton of big SUV like vehicles?

Taking a walk around SUV filled parking lot

Maybe it’s the sleek metallic look of new SUV’s that help these campaigns achieve the feel Kors is going for.

Now this is just outrageous…a swim suit? clutch and heels? IN A PARKING LOT!!!

Love the creativity. Certainly adds humor. Wonder how MKors campaigns would be evaluated as a fashion concept on Project Runway.

Tags: Michael Kors

This entry was posted on Tuesday, March 2nd, 2010 at 8:11 pm and is filed under fashion advertising, print ad. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.