Express ReRocks?
Rerock? Express’s jean brand.
I was trying to figure out what “rerock” meant. Is it the last name of the jean designer?
So disappointed to find that they just made up a word:
“Rethink. Reshape. Rerock. Exclusive new denim fits and washes by Rerock…”
?
How long will this brand last? I wonder how long it’ll take for Express to figure how bad of an idea it is…
Tags: express











